Since the first large-scale digital sport broadcast, during the Olympics Games in Turin in 2016 until today, technologies and viewing habits have fundamentally changed. From linear to OTT, some tips to get you start off on the right foot.
If subscription model (SVOD) is very common, it is also possible to monetize video content with advertising (AVOD). Indeed, video is one of the most effective ad formats used in display advertising. When you start your business model in AVOD, a question arises very quickly: how to choose my Ad Server?
Since the digital revolution and the Cloud, telecom operators are facing new demands from consumers. In response, key issues emerge such as OTT, Big Data and Business Intelligence. How to apprehend these new challenges? We bring you some answers.
Kinow’s VOD module integrates video-on-demand (free or paid) functionality into your website and analyzes the behavior of each of your users through our real-time video analytics system.
Indeed, you can receive financial aid from the European Commission for your VOD services. In this article, we will focus on the grants called "Promotion of European audiovisual works online" which makes it possible for you to apply for three types of support. Let’s discover it !
Adapt to profound changes in the way programs are consumed, manage unequal power relations with telecom operators, or retain and grow audience: television channels have significant challenges to take up this year.
We are proud to announce that we have strengthen our offer by adding Business Intelligence. New tools have emerged for content broadcasters to finely analyze user behavior to engage and grow their audience.
The subscription video-on-demand model has conquered more than one. Last August, the Walt Disney Company announced the creation of its SVoD platform for 2019. For good reason: the SVoD has gained 40% of users in one year, according to a study by Mediametrie in November 2017. In this article we looked at this study to give you some good practices and success criteria to address this market.